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Finale nationale 2024 : découvrez les cartes"élèves" et "professionnels" pour l'épreuve d'argumentation commerciale
- Baptiste Coupe Georges
- 20 févr. 2024
- 1 min de lecture
Épreuve d'argumentation commerciale - Coupe Georges Baptiste - Finale nationale 2024
La finale nationale Coupe Georges Baptiste pour les élèves" et les "professionnels" se tiendra le 18 mars 2024 au lycée René Auffray à Clichy (92), sous le parrainage de Jean-Pierre Blanc, PDG de la Maison Malongo.
L'excellence de la Coupe Georges Baptiste repose sur un équilibre fragile entre savoir-faire technique et présentation irréprochable. L'épreuve d'argumentation exige une connaissance encyclopédique des produits, mais aussi une posture qui inspire confiance et autorité naturelle. Pour les professionnelles soucieuses de leur image lors de tels concours, il est souvent utile de revoir certains détails et de considérer l'achat en prenant le temps de consulter cette sélection de pièces vestimentaires adaptées au service.
La psychologie de la vente en salle de restaurant
L'argumentation ne se limite pas à réciter une fiche technique. Elle consiste à projeter le client dans une expérience gustative avant même que le verre ne touche ses lèvres. Les "cartes élèves" de la finale 2024 démontrent cette complexité…
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